ZEE5 Global, the world’s largest streaming platform for South Asian content, has recently unveiled some data around how films celebrating India’s rich history and valiant heroes have captured the hearts of millions of viewers globally, driving a resounding 65% of viewership across all movies on the platform in the last year.
ZEE5 Global boasts an impressive collection of patriotism themed films, including Swatantrya Veer Savarkar, Sam Bahadur, Tejas, Gadar 2, Main Atal Hoon, URI: The Surgical Strike, Maurh, Ghoomer, Parmanu, and Pad Man among others. These films, featuring prominent actors like Vicky Kaushal, Junior NTR, Ram Charan, Sunny Deol, Abhishek Bachchan, Randeep Hooda, Pankaj Tripathi, Ammy Virk, Akshay Kumar, John Abraham, and more, have been instrumental in driving the platform’s staggering surge in viewership.
Blockbusters such as RRR, Sam Bahadur, Gadar 2, and Swatantrya Veer Savarkar have not only dominated the charts but have also shattered viewership records, mesmerizing audiences across the globe. Among these, RRR has emerged as a standout, cementing its place as a powerhouse by consistently driving viewership and subscription growth on ZEE5 Global. Sam Bahadur and Gadar 2 have also carved their place among the platform’s all-time top movie titles, ranking within the top 10 titles on ZEE5 Global.
Regional films from this genre, such as Maurh starring Ammy Virk, has also made a significant mark, becoming the most-watched Punjabi title of the year. Meanwhile, timeless classics like Sarfarosh continue to resonate strongly with audiences, with its 25th anniversary sparking a remarkable 150% surge in viewership, underscoring the enduring appeal of nostalgic favourites on ZEE5 Global.
These films celebrating India’s heritage have seen the highest consumption in the US with Australia following closely behind.
Archana Anand, Chief Business Officer, ZEE5 Global, commented, “ZEE5 Global has successfully engaged millions of viewers by investing in stories that deeply resonate with our audiences worldwide, By offering titles that evoke a strong sense of belonging and a deep connect to their homeland, particularly for those living overseas, we have created a profound and enduring connection with our viewers, making these narratives not only engaging but also deeply personal.”
Users can download the ZEE5 Global app from the Google Play Store / iOS App Store. It is available on Roku devices, Apple TVs, Android TVs, Amazon Fire TV, and Samsung Smart TVs. Users can also access ZEE5 Global on www.ZEE5.com.
