Our first guest in this feature is Nandini Viswanathan, founder, Bigul Pr. Here’s what she has to say on her journey so far.
What Inspired to Start Bigul PR
I found inspiration in my love for gardening, witnessing the growth process of seeds into beautiful blossoms. This connection with nurturing growth led to the inception of Bigul PR. With 15 years in the entertainment industry, I aimed to bring integrity and client prioritization to the forefront.
Quirky Moments in the Early Days
The initial months were quiet until we landed a major event, bringing a notable actor on board for the entire year. The dynamics changed instantly, propelling us onward and upward.
Maintaining Work-Life Balance and Unusual Rituals
My day typically starts at 11 AM and ends at 7 PM, with a strict rule against work calls outside these hours. On event days, the adrenaline rush can extend until 2 AM. Unusual habits include morning meditation and energizing morning walks.
Favorite Part of a Workday and Unwinding
Every part of the day is a favorite, with constant excitement in our industry. I unwind by being a couch potato in my pyjamas, tending to my mini-garden, and indulging in music, films, and occasional cooking.
Surprising Challenges and Overcoming Them
Challenges are routine in our high-power industry, especially dealing with diverse personalities. It has become routine for us, making us adept psychologists.
Rewarding Success Story
Collaborating on an event with a 16-year-old artist organizing a project for the transgender community remains etched in my memory. It was a transformative experience showcasing artistic talent and fostering inclusivity.
What Keeps Me Motivated During Tough Times
As a Sagittarius, I’m naturally happy and motivated. I overcome minor obstacles, believing they are crucial for personal and professional growth. My mantra is simple: stay happy, stay positive, and stay grateful.
Ultimate Dream for Bigul PR
My ultimate dream is to represent Shah Rukh Khan.
Inspiring and Empowering Team Members
I transcend gender dynamics, leading by example with honesty, integrity, resilience, and independence. Valuing team perspectives and providing opportunities for contribution is crucial. I encourage personal days off for heightened productivity.
Advice for Women Entrepreneurs on Networking
Approach networking as an opportunity to build meaningful relationships based on mutual trust and respect, as this is integral to long-term business success.