Nora Fatehi has recently released her latest song named after her. The song has been choreographed by Rajit Dev.
Nora and Rajit have given many popular music videos in the past. Talking about their newest collaboration Rajit says,”This is Nora’s first international song and introduction to a wider audience globally. The concept is about Nora who is a Moroccan by blood and was raised in Canada and then made her career in Indian film industry. She speaks about all these different cultures and how countries unite together through art. It’s about her journey how it started and what she wants to achieve.” The music video was shot in Morocco and It is directed by Abderafia.
Rajit also adds, “The song is very unique, it has a lot of Moroccan percussions. It’s more towards the morrocan culture, yet she wanted to integrate her Canadian and Indian styles. So my brief was to make a fusion of all the styles from these 3 countries. The choreography has 3 parts. Commercial hiphop depicting Canada, I’ve used a lot of Indian traditional styles to make the Indian sequence and Moroccan style. Specially in the hookstep I’ve used garba because the sound made me move like that.”
In last few years the duo has given hits like Zaalim, Pachtaoge, Chhod Denge, Dirty Little Secret. the FIFA World Cup anthem, Pepeta. When asked about their magic equation Rajit says, “Touchwood. The reason we been working together is because we both respect each others creativity. She has immense belief in my work. So whenever we do something it has a lot of positivity which makes our work special.”
In the world full of music videos Rajit knows his challenges and is always well prepared. He says, “I grew up watching music videos from the West and was inclined towards the new stuff and that’s the challenge I like to take all the time. I also want to mention here the respect Nora and I have towards our dancers. We both care for the dancing community so everytime we do a song we both know that we want people to start dancing. Nora has influenced a lot of dancers and through her I get to share my artistic skills. she always does 100 percent justice to the movements. She makes the moves special. There’s some magic we both create and in the coming time we will create more innovative stuff.”
