On World Television Day, which is observed on November 21, Tera Ishq Mera Fitoor actor Shivangi Verma shared that television has been a powerful medium to influence society. She stressed that it creates awareness.
She said, “It entertains, educates, and spreads awareness. From family dramas to shows that tackle social issues, it has the ability to shape mindsets and start conversations. It also gives people a sense of belonging and togetherness, especially when families sit and watch shows together.”
“Television has shaped public opinion in big ways. It makes people aware of important topics like women empowerment, mental health, or environmental issues. Shows and news influence how we think and what we talk about. Sometimes, a single episode can leave a lasting impression and inspire action,” she added.
Shivangi pointed out that television is a beautiful platform for storytelling and added, “It gives time for characters to grow and lets viewers connect deeply. The episodic nature makes the story feel like a part of people’s daily lives. It’s like creating a long-term relationship with the audience.”
She also mentioned that in terms of content, television has come a long way since she started. She said, “Earlier, it was more about long-running, predictable stories. Now, content is faster, smarter, and visually richer. There’s more focus on quality storytelling and relatable characters. The sets, technology, and even the audience expectations have grown immensely.”
She also believes that television connects with audiences on an emotional level. “When viewers see a character every day, they start relating to them. It’s the consistency and emotions in TV shows that make people feel attached, almost like the characters are a part of their own family,” she said.
Shivangi agrees that streaming platforms have brought a shift and stressed that they have given actors the chance to explore bold, layered roles and experiment with unique stories. She added, “For me, I now think about the platform and its audience when choosing roles. But TV still has a special magic—its reach and connection remain unmatched.”
She further stressed that television will always have its place. “While digital platforms are growing, TV has a loyal audience, especially in smaller towns and family setups. The key is for TV to evolve with fresh ideas and stay relevant. It’s not about competition; it’s about coexisting,” she said.
