Ekta Purecha, Kaushal Purecha, Tejas Kothari, and Arohi Kothari’s band V4 Once More is all set to launch their new single, which is a tribute to friends all around. Based on the band members and their stories, the song will launch on various platforms like YouTube, Apple Music, Jio Saavn, Spotify, Gaana, Amazon Music, and Wynk Music before Friendship Day.
“It is the first original friendship song of V4 Once More. To make it more special, we wanted to launch it before Friendship Day. The song is about us and based on true events for all the Yaar gangs,” the members said.
Ekta said that they decided to create the friendship song because friendship is a universal theme that everyone can relate to. She added, “We wanted to celebrate the bonds that hold us together and the special moments we share with our friends. Through this song, we hope to remind people of the importance of those connections and the joy they bring.”
V4 Once More was formed in 2016 by four friends who have known each other for the past 18 years. They aim to become the most energetic and entertaining band in India.
Speaking of their concept and vision, they said, “The concept was not just to sing but also to perform while singing. Each song sung is choreographed with hook steps. V4 Once More has a simple belief:‘If you, as a performer, enjoy, then your audience definitely will too.’”
“We want to create our own originals every year that make it to the top 10 charts in India. We would love to lend our voices to Bollywood too. In the field of entertainment, our vision is to become one of the topmost live bands in India,” they added.
V4 Once More has performed primarily in pre-weddings, cultural, and corporate concerts, with a total of over 1500 performances across the globe. The uniqueness of the band is that there are four different vocalists who bring versatility that caters to all kinds of audiences.
Credits for the song goes to Saaveri Verma for the lyrics, Prashant Satose for the composition, Ramji Gulati for video direction, and Brijesh Solanki as the executive producer. “Since there are two real-life couples in the band, the chemistry is inbuilt, and when these two dynamic couples blend, it creates the very best in music. The energy levels set by these two dynamic couples generate an aura that takes entertainment to another level,” they said.
For the members, V4 Once More is more than just a musical group. They call it a family. Kaushal said, “For me, V4 symbolizes a dream turned into reality. It’s a space where creativity flows freely, and each member brings their unique talents to the table. The inspiration for the friendship song came from our own experiences as a band. We’ve been through so much together, and our friendship has been the cornerstone of our journey.”
Tejas further revealed that the band is a constant reminder of why they fell in love with music in the first place. He added, “The joy of creation and the thrill of performing. We believe that friends are the family we choose, and their support and love are invaluable. This song is a celebration of those relationships and a thank you to all the friends who have been there for us.”
Arohi added, “Being a part of V4 means being part of a movement. It’s about pushing boundaries, experimenting with new sounds, and bringing fresh perspectives to our music. The band is a symbol of unity, diversity, and the belief that music can bring people together from all walks of life. We decided to make the friendship song because we wanted to create something that resonated with everyone. The song is our way of spreading positivity and reminding people of the joy and strength that true friendship brings.”