Vietjet's Love Connection Campaign 2024 and the Joyous Spirit of Holi

In the year 2023, Vietnam achieved a remarkable milestone by welcoming 12.6 million international visitors, surpassing the initial target of 8 million set for the year. According to the “Year in Search 2023” report from Google, Vietnam ranked as the top destination searched by Indian tourists, especially in the months of February and April. India has now become one of the top 10 countries contributing to Vietnam’s inbound tourism. 

Vietnam has been actively inviting Indians to visit through bilateral conferences and events, diverting attention from the more commonly chosen Southeast Asian destinations such as Thailand or Singapore. This shift is driven by Vietnam’s enchanting landscapes, delightful cuisine, and exceptional resort services.

Indian couples are constantly seeking a destination that goes beyond the ordinary, offering a unique blend of charm, adventure, and cultural immersion. Recognizing this trend, Vietjet, seizing the opportunity, proudly unveils its second campaign, ‘Love Connection 2024.’ 

As the spirit of love fills the air with the vibrant hues of Holi, in a world where love knows no boundaries, Vietjet, Vietnam’s leading new-age carrier, has once again unveiled its groundbreaking campaign of Love Connection, setting the stage for an extraordinary journey filled with romance and adventure. With Love Connection 2024 - Real Deal Real Love, Let’s Vietjet, promising an unparalleled adventure for couples seeking to celebrate their love story.

Vietjet extends a warm invitation to Indian couples, urging them to share their love stories and express their desire to explore Vietnam at The campaign unfolds in two phases: Phase 1, spanning until May 31st, 2024, and Phase 2, from August 1st to November 30th, 2024.

The timing of the campaign, coinciding with the festival of Holi, adds an extra layer of significance. Holi, known as the festival of colours, symbolizes the triumph of good over evil and the arrival of spring. Similarly, Love Connection embodies the essence of love, unity, and togetherness. The synergy between Love Connection and Holi is evident in their shared emphasis on happiness, camaraderie, and the celebration of life’s beautiful moments. Both occasions evoke a sense of joy, renewal, and the spirit of embracing love in its myriad forms. It’s a reminder that amidst life’s chaos, love remains a guiding light, illuminating our paths and enriching our experiences.

Out of the multitude of entries, Vietjet will select fifty lucky Indian couples, granting them round-trip flight tickets connecting Vietnam and India. These tickets serve as a gateway to explore the vibrant culture, mesmerizing landscapes, and delectable cuisines that both nations boast.

Lifestyle Desk
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